Privacy Policy — Lioness

Lioness ("we", "us") provides online strength coaching. This policy explains what personal data we collect, why we collect it, and the rights you have. We are the data controller for the information described here. Contact us any time at hello@lionessapp.com.

What we collect

Account details — name, email address, phone number and, if you apply, your Instagram handle.
Coaching information — training goals, workout logs, weights and reps, body measurements, progress photos you choose to upload, nutrition and water logs, sleep and weekly check-in answers. Some of this is health-related data.
Payment information — subscriptions are processed by Stripe. We never see or store your full card details.
Technical data — basic device and usage information needed to keep the app secure and working.

Why we use it

To deliver your coaching programs and track your progress (contract).
To send service emails such as invitations, check-in reminders and receipts (contract).
To process health-related coaching data, which we do on the basis of your explicit consent given when you sign up or apply.
To measure marketing performance using cookies, only where you have accepted them (consent).
To meet legal and accounting obligations (legal obligation).

Cookies and tracking

Essential cookies keep you signed in and secure the app; these are always on. Marketing and analytics cookies — currently the Meta (Facebook) Pixel — load only after you press "Accept all" in our cookie banner. Choosing "Essential only" means no pixel is loaded. You can change your mind by clearing this site's data in your browser and choosing again.

Who we share it with

We share data only with the providers that run the service: Supabase (secure database and file storage), Stripe (payments), Resend and Lovable (transactional email), and Meta (only if you accepted marketing cookies). We never sell your data.

Testimonials

Reviews you submit are only published on our website if you explicitly tick the box giving permission. You can withdraw that permission at any time by emailing us.

How long we keep it

We keep your coaching records for as long as your account is active, and for up to 12 months afterwards so you can return without losing your history. Financial records are kept for six years as required by UK law. You can ask us to delete your account sooner.

Your rights

Under UK GDPR you can request access to your data, correction, deletion, restriction or portability, and you can object to processing or withdraw consent at any time. Email hello@lionessapp.com and we will respond within one month. If you are unhappy with our response you can complain to the Information Commissioner's Office (ico.org.uk).

Security

Data is stored in encrypted, access-controlled databases with row-level security so that only you and your coach can see your records. Progress photos and videos are held in private storage that requires an authenticated link.